As a major provider of business intelligence and data integration software, QlikTech International AB is leveraging generative AI to capitalize on the surging interest in artificial intelligence.

With a portfolio of intelligence-based products spanning more than 30 years, Qlik believes that the market has come to it.

“We’ve been getting ready for this moment for years … this was the generative AI moment when we finally crossed the chasm and said, ‘OK, now we can actually make this stuff productive,’” said Mike Capone (pictured, left), chief executive officer of Qlik. “The products that we brought together, our data integration technology, our data governance technology, analytics and then automation, that chain has come to fruition. What we showed today was how you could deploy AI productively and responsibly and that’s the key.”

Mike Capone, CEO of Qlik, and Sarvant Singh of Penske Truck Leasing talk with theCUBE about leveraging generative AI.

Capone spoke with theCUBE Research executive analysts John Furrier and Savannah Peterson at Qlik Connect, during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. He was joined by Sarvant Singh (right), vice president of data and emerging digital solutions at Penske Truck Leasing Co. LP, and they discussed Qlik’s approach to data quality and how Penske is leveraging AI to strengthen operations. (* Disclosure below.)

Leveraging generative AI: Qlik and Penske focus on operational data quality

In his discussion with Penske’s Singh, Capone noted that the trucking company had been working to integrate AI into its operational platform for many years and a focus on data quality provided a solid base to take the next step into generative AI.

“As we start to reach for the promise of AI, this data quality discussion has really come to the forefront,” Capone noted. “You’ve got to do the work; you cannot just plug in AI and expect it to happen. Companies like Penske who’ve done that work first laid the foundation, and now they’re achieving the value from it.”

That value is already generating results in several areas, including the process of predictive maintenance, according to Singh.

“A truck is going on the road and a failure may occur,” Singh said. “In the past, there was just no way for us to proactively do something about it. Now with AI, we can predict when a truck is going to fail. Last year alone we prevented 90,000 trucks from failing on the side of the road.”

Penske has been focused on a data strategy that utilizes analytics to drive fleet management and realize economic benefit. AI will be a key element as it becomes more integrated with business platforms.

“I think what we will see is embedded AI,” Singh said. “It’s no longer one app which you need to go and do something. It is going to be pervasive and become part and parcel of every business application at some point in time.”

Qlik intends to support this approach through enhancements to core products, such as Qlik Sense, the company’s data analytics solution.

“We’re going to be able to very quickly layer generative AI into existing data pipelines and applications,” Capone said. “We’re doing that today with Qlick Sense … and get value right away. It’s going to be quite situational.”

Here’s the complete video interview, part of SiliconANGLE’s and theCUBE Research’s coverage of Qlik Connect:

(* Disclosure: TheCUBE is a paid media partner for Qlik Connect. Neither QlikTech International AB, the sponsor of theCUBE’s event coverage, nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)

Photo: SiliconANGLE